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Side-by-side

Citi Custom Cash vs Target Circle Card Mastercard

Both are cashback travel cards. The Citi Custom Cash comes from Citi at $0/yr; the Target Circle Card Mastercard from TD Bank at $0/yr. Below: side-by-side specs, an opinionated verdict, and the FAQs people actually ask before applying.

Bottom line

These cards are close on the fundamentals (similar bonus value, similar fee). The right pick depends on which category you spend the most in and which transfer partners best fit your travel goals.

FeatureCiti Custom CashTarget Circle Card Mastercard
Annual fee$0$0
Sign-up bonus$200 cash back
Bonus value (est.)$200-
Min spend to unlock bonus$1,500 in 6 mo-
IssuerCitiTD Bank
Card categorycashbackcashback
Best earning category (Top_category)5x1x
Transfer partnersciti-tyNone
Headline benefits
  • 5% on top category
  • Auto-selected monthly
  • No annual fee
  • Convert to TY Points
    Read the full review
    Citi Custom Cash
    $0/yr · $200 cash back
    Read the full review
    Target Circle Card Mastercard
    $0/yr ·

    Editorial take: Citi Custom Cash

    Genuinely clever. 5% on whichever category you spent most on each month, capped at $500/month. Earns $25/month = $300/year effortlessly. Pairs with Premier to convert to transferable ThankYou Points.

    Editorial take: Target Circle Card Mastercard

    Common questions

    Which card has the bigger sign-up bonus, Citi Custom Cash or Target Circle Card Mastercard?
    The Citi Custom Cash has a public bonus ($200 cash back, worth roughly $200), while the Target Circle Card Mastercard doesn't advertise one right now.
    Is the Citi Custom Cash's $0 annual fee worth it compared to the Target Circle Card Mastercard?
    The Citi Custom Cash has no annual fee, so the question is whether the Target Circle Card Mastercard's $0 fee is justified by its perks. If you'll use enough of the Target Circle Card Mastercard's benefits to clear $0 in value annually, it's worth it; otherwise stick with the Citi Custom Cash.
    Can I have both the Citi Custom Cash and Target Circle Card Mastercard?
    Yes, since they're from different issuers (Citi and TD Bank) the application rules don't conflict. Many points enthusiasts hold both, they pair well when one earns flexible bank points and the other earns a different currency.
    Should I get the Citi Custom Cash or the Target Circle Card Mastercard first?
    Get the one whose sign-up bonus you can hit comfortably without overspending. Citi Custom Cash: $1,500 spend in 6 months. Target Circle Card Mastercard: no published min spend. Pick the easier minimum spend if you're new to points; pick the larger bonus if you have planned big purchases coming up.

    Card details on this page reflect the most recent data we've verified against the issuer's own site. Sign-up bonuses and fees can change at any time, confirm the current offer on the issuer's page before applying.