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Side-by-side

American Express Gold Card vs Southwest Rapid Rewards Priority

Both are well-respected travel cards. The American Express Gold Card comes from American Express at $325/yr; the Southwest Rapid Rewards Priority from Chase at $229/yr. Below: side-by-side specs, an opinionated verdict, and the FAQs people actually ask before applying.

Bottom line

For most people the American Express Gold Card is the stronger pick today, the sign-up bonus is meaningfully larger ($1,160 more in estimated value) than the Southwest Rapid Rewards Priority's. Get the American Express Gold Card first; revisit the Southwest Rapid Rewards Priority after you've earned that bonus.

FeatureAmerican Express Gold CardSouthwest Rapid Rewards Priority
Annual fee$325$229
Sign-up bonus100,000 points90,000 points
Bonus value (est.)$2,000$840
Min spend to unlock bonus$8,000 in 6 mo$3,000 in 3 mo
IssuerAmerican ExpressChase
Card categorytravelairline
Best earning category (Prepaid_hotels_amex)5x1x
Transfer partnersamex-mrNone
Headline benefits
  • 4x on restaurants worldwide
  • 4x on U.S. supermarkets
  • $120 dining credit
  • $120 Uber Cash
  • 7,500 anniversary points
  • $75 annual travel credit
  • 4 upgraded boardings/year
  • 4x on Southwest
Read the full review
American Express Gold Card
$325/yr · 100,000 points
Read the full review
Southwest Rapid Rewards Priority
$229/yr · 90,000 points

Editorial take: American Express Gold Card

The ultimate foodie card, earning bonus points at restaurants worldwide and at U.S. supermarkets. Plus over $400 in easy-to-use statement credits make the annual fee a no-brainer.

Editorial take: Southwest Rapid Rewards Priority

If Southwest is your airline, this is the card to have. The anniversary points and $75 travel credit help offset the annual fee, and the 4x earning on Southwest is class-leading among airline cards.

Common questions

Which card has the bigger sign-up bonus, American Express Gold Card or Southwest Rapid Rewards Priority?
The American Express Gold Card has the bigger bonus, 100,000 points, worth roughly $2,000, versus 90,000 points (~$840) on the Southwest Rapid Rewards Priority.
Is the American Express Gold Card's $325 annual fee worth it compared to the Southwest Rapid Rewards Priority?
At $325/yr, the American Express Gold Card is in the mid-fee tier. Compare its specific perks (lounge access, travel credits, primary rental insurance) to the Southwest Rapid Rewards Priority's, pick the one whose perks you'll actually use.
Can I have both the American Express Gold Card and Southwest Rapid Rewards Priority?
Yes, since they're from different issuers (American Express and Chase) the application rules don't conflict. Many points enthusiasts hold both, they pair well when one earns flexible bank points and the other earns a different currency.
Should I get the American Express Gold Card or the Southwest Rapid Rewards Priority first?
Get the one whose sign-up bonus you can hit comfortably without overspending. American Express Gold Card: $8,000 spend in 6 months. Southwest Rapid Rewards Priority: $3,000 in 3 months. Pick the easier minimum spend if you're new to points; pick the larger bonus if you have planned big purchases coming up.

Card details on this page reflect the most recent data we've verified against the issuer's own site. Sign-up bonuses and fees can change at any time, confirm the current offer on the issuer's page before applying.